Pinot Bolstered by Positive Market Trends
Consumers have been tipped by industry observers as more diverse and adventurous, but red wine sales remain dominated by Cabernet Sauvignon and Cab-driven red blends, while Chardonnay and Sauvignon Blanc are the major white varietals. But then there’s Pinot Noir, the fifth most-popular varietal in terms of dollar sales in the latest 52 weeks, which […]
Consumer Survey Confirms Market Fight
One of the industry’s most comprehensive surveys of consumer sentiment confirmed many of the wider challenges facing wine in the U.S. market but several positives as well. The most loyal wine drinkers continue to buy more higher-priced wines while nearly half of wine drinkers in their 30s said they prefer wine to other alcoholic beverages […]
Industry Metrics: Total Market Hits $80B
Value of Domestic Wine Sales for 12 months ended April 2022 11% U.S. wine sales including bulk imports, bw166 Other Wine Industry April March 2022 (versus April 2021) data: -3% off-premise sales value, NielsenIQ channels +136% on-premise sales (52 weeks ended Feb. 26), CGA Strategy -3% DtC shipment value, Wines Vines Analytics/Sovos ShipCompliant 40% […]
Innovating Now to Ensure Longterm Growth
Stoller Wine Group’s president and general manager Gary Mortensen joined a recent Zoom call for this article seated in front of a whiteboard filled with words like “question,” “shift,” “perception,” “presence,” “relevance” and “fear,” and questions such as “Is growth the forever thing?” “What’s our digital vs vinyl?” and “How do we maintain workforce?” The […]
Upcoming Events
June 8-9: World Bulk Wine Expo The organizers of the World Bulk Wine Exhibition are hosting a conference in Santa Rosa, Calif., for members of the U.S. and global bulk trade. worldbulkwine.com August: PACK Design Awards Annual competition to select the most outstanding wine packages on the market. Winners will be announced during a special event […]